Visitor journey
The pages a visitor saw before, during and after chatting, which is where chat stops being a support channel and starts being attribution.
On this page
What it shows
| View | Answers |
|---|---|
| Summary | Overall journey shape. Entry, chat, exit. |
| Top pages | Which pages produce the most conversations. Usually not the pages you would guess. |
| Pre-chat sequences | The common page paths visitors take before opening the chat. |
| Post-chat destinations | Where visitors go after chatting. A jump to pricing or signup is the strongest signal chat is working. |
| Conversion paths | The journeys that ended in a captured or qualified lead. |
Campaign attribution is captured too. Source, medium, campaign, referrer and landing page travel with the lead and appear in the CSV export.
Availability
Journey analytics and lead source attribution are included on Standard and above.
Only pages the widget was on. The journey is built from pages where your widget is installed. Pages without the snippet are invisible to it, which is a good reason to install site-wide even where you do not expect chats.
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